Student Athlete Digital Creator

I study, compete, and build.

Computer Engineering student, NCAA Division III tennis captain, and digital designer creating websites and visual experiences for real organizations.

Rocco Melendez smiling in a gray shirt
Rocco Melendez serving for UC Santa Cruz Men’s Tennis
NCAA Division IIITeam Captain
Based betweenChile + California
StudentComputer Engineering at UCSC
AthleteNCAA DIII Tennis Captain
Digital WorkWeb, design and digital media

Selected work

Different missions.
The same thoughtful approach.

I work where design, content, and technology meet—making complicated information easier to navigate and ideas easier to trust.

01Website management · Content architecture

UCSC Climate Action Now

Building and maintaining a clearer digital home for climate resources, university events, learning tools, and campus action at UC Santa Cruz.

WordPressElementorSEOContent
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02Website redesign · Brand storytelling

Haute Volée Tervuren

A modern, content-led website for a working-line Belgian Tervuren breeder—designed to make years of expertise feel organized, warm, and trustworthy.

Web DesignWordPressUXCopy
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03Website & logo design · Tennis coaching

A. Mawire Tennis

A clear, approachable website for ATP coach Andrew Mawire—presenting group and private sessions, elite preparation, and his experience coaching ATP Tour player Maxime Cressy.

Web DesignWordPressBrandContent
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04Web development · Graphic design

SALA91 Intelligence

Early digital work spanning web development, visual design, and online brand support for an international consulting practice.

Web DevelopmentGraphic DesignBrandContent
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What I can do for you

One creative partner.
A complete digital presence.

01

Web design & build

Modern websites designed around your goals, your audience, and the content you actually have.

  • WordPress & custom sites
  • Responsive design
  • SEO foundations
  • Landing pages
02

Website management

Reliable ongoing support so your site stays current, organized, secure, and useful.

  • Content updates
  • Page creation
  • Performance checks
  • Monthly reporting
03

Graphic design

A consistent visual system for the things your audience sees—from a single campaign to a full brand refresh.

  • Social graphics
  • Event materials
  • Presentations
  • Brand direction
04

Social media

Practical content systems that turn your expertise into consistent, platform-ready posts.

  • Content planning
  • Reels & short-form
  • Publishing support
  • Performance review

Website packages

Clear starting points.
No mystery pricing.

Every project is different, but these packages make it easier to know what to expect. Final pricing follows a short discovery call.

Launch

$850

For a focused, professional presence

  • Up to 5 custom pages
  • Mobile-first design
  • Basic SEO setup
  • Contact form
  • 2 revision rounds
Choose Launch

Custom

Let’s talk

For portals, tools, or unusual ideas

  • Custom scope and architecture
  • Interactive functionality
  • AI-assisted tools
  • Ongoing collaboration
  • Flexible timeline
Choose Custom

AI Photo-to-Video

From $199

Turn listing photos into cinematic short-form video

  • 15–30 second finished video
  • Up to 12 source photos
  • Vertical or horizontal format
  • Smooth AI camera movement
  • Music + final edit
  • 1 revision round
Choose AI Photo-to-Video
Ongoing website carefrom $250/month

Updates, maintenance, SEO checks, and a set number of support hours.

Social media supportfrom $450/month

Monthly planning, design, captions, and a consistent publishing rhythm.

Graphic design hoursfrom $45/hour

Flexible creative support for presentations, campaigns, and digital assets.

Casual professional portrait of Rocco MelendezDesignerDeveloperAthlete
Curious by nature.
Disciplined by practice.

A little about me

Young energy, professional follow-through.

I’m a 21-year-old Computer Engineering student at UC Santa Cruz and an NCAA Division III tennis player and team captain. That combination has shaped how I work: curious, disciplined, quick to learn, and comfortable solving problems under pressure.

I started building websites as a teenager and kept growing from there—supporting local businesses, university initiatives, athletes, and mission-driven organizations. Today, I bring together design judgment, technical thinking, and hands-on content management to give clients one dependable point of contact.

Now

Website Manager · UCSC Climate Action Now

2026

Website Designer · Haute Volée Tervuren ↗

2024—

Website Designer · Orta Project

2022

Website & Logo Designer · A. Mawire Tennis ↗

2020—26

Web Developer & Graphic Designer · SALA91 Intelligence ↗

Student · Athlete · Creator

Leadership beyond
the desk.

College tennis is where discipline becomes visible—through preparation, communication, composure, and showing up for a team every day.

I compete for UC Santa Cruz Men’s Tennis while studying Computer Engineering and managing professional digital projects.

As team captain, I help lead through the everyday work—keeping people connected, setting the standard, and staying composed when the pressure rises. Those same habits shape how I approach every client and creative project.

Beyond competition

Building the team’s digital presence.

I also run the UCSC Men’s Tennis Instagram, creating match graphics, team content, and visual updates that give the program a consistent voice and something worth sharing.

At UCSC sinceFall 2023
CompetitionNCAA DIII
Team roleCaptain
Team mediaInstagram + Graphics

Have something in mind?

Let’s make it
real.

Tell me what you’re building, what feels stuck, and where you want to go. I’ll reply with a clear next step.

melerimco@gmail.com Usually replies within 1–2 business days